Pickup vehicles that price $50,000 or extra had been a rarity on seller tons a decade in the past. However Detroit’s auto makers, keen for brand spanking new sources of earnings, have been steadily yanking up truck costs—and discovering that patrons can pay up for higher engines and extra frills.

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Ford Motor Co., Common Motors Co. and Fiat Chrysler Vehicles NV have in recent times launched vehicles at value factors effectively into luxury-vehicle territory, providing plusher interiors, extra highly effective engines and premium choices like therapeutic massage seats and contact screens the…

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